"Kristyn played a pivotal role in elevating Vernal Biosciences' market presence and driving growth in our marketing KPIs. Her strategic approach to branding and marketing not only refined our positioning in the mRNA space but also delivered the views, clicks, and downloads that we were looking for. From launching new products and services to executing strategic marketing campaigns, her leadership directly contributed to increased visibility, engagement, and lead generation.
As part of the team, Kristyn brought a style of creativity and strategic thinking that we needed. Her ability to translate complex scientific solutions into compelling narratives made a significant impact on both internal alignment and external engagement.
If you’re looking for a marketing leader who combines bold strategy with real results, I highly recommend Kristyn."
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Rob Myers, SVP of Operations, Vernal Biosciences
"Kristyn’s aptitude for results-oriented marketing and branding is spot on. She is intuitively marketing savvy, innovative and creative, while also displaying a strong analytical side, leading to great results.
Having worked along-side her on many projects, I have seen first-hand her keen insight to every project. She aptly juggled the management of multiple brands successfully and introduced/delivered successful marketing initiatives and campaigns time and time again.
She is a fierce leader, always leading by example, and she is a leader who advocates for her team and empowers them every step of the way. She is committed to success and results and because of that, goes above and beyond to learn everything she can about products and/or projects, so she and her team can deliver well thought out, effective marketing campaigns and initiatives. She thrives in a team environment, always bringing humor, creativity and knowledge to her fresh perspective. It is my great pleasure to recommend Kristyn."
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Pam Malloy, Graphic Design Manager, Transamerica
"Working with Kristyn was an absolute pleasure. She has innovative, creative ideas and strategies and is exceptional at articulating her vision to extended teams. She’s a highly motivated, self driven individual whose attention to detail was always a huge asset to the teams around her. It would be a privilege to work with Kristyn again in the future and any company would be lucky to have her!"
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Claire Behrends, Innovation Product Manager–Core & qPCR, Integrated DNA Technologies
"I had the pleasure of working with Kristyn at IDT for over two years as she advanced through various roles. Her ability to bring fresh, creative thinking while staying grounded in strategy and data always stood out. She’s a fantastic collaborator—thoughtful, driven, and always pushing for smarter, more effective solutions. Anyone looking for a marketing leader who combines creativity with real impact would be lucky to work with her."
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Kristina Giorda, PhD, Director of Content Strategy, Integrated DNA Technologies
"I worked with Kristyn as she started a new role in heading up marketing efforts. She was able to quickly and thoroughly to put together an extensive marketing strategy and plan including new support vendors and budget. She also did a great job working internally to get technical buy-in on proposed marketing direction. I highly recommend her for her biopharma marketing talent, dedication and quick responsiveness!"
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Sven Lee, Chief Commercial Officer, Vernal Biosciences
"Kristyn is one of the strongest marketers that I have come across in my career. I've had the privilege of working with her at IDT where she continuously demonstrates her ability to lead throughout conception-to-execution of a marketing plan. Her ability to simplify what could be complicated projects, is something that is truly inspiring. Kristyn challenges the status quo with a strong desire to look for opportunities of continuous improvement. I am thankful to know her and to see her as a mentor, a friend, and someone who will always strive for greatness."
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Hanna Berning, Senior Product Marketing Manager, Integrated DNA Technologies
"Kristyn is an entrepreneurial, disciplined, creative, knowledgeable and persistent professional. Her positive attitude and high energy make her a great addition to any organization focused on high growth. But what sets her apart is her extreme commitment to her clients’ or employer’s success."
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Cris Cunha, MA, MFA, Brand Marketing Specialist, Transamerica
"Words can't fully capture my gratitude for Kristyn, who has been pivotal in shaping my career and helping me evolve into the marketing and communications professional I am today.
Twelve years ago, when I embarked on my career journey with Transamerica, Kristyn took a chance on an entry-level professional with minimal experience in marketing—or the life insurance industry, for that matter. Despite this, she welcomed me with open arms and, as my manager, believed in me every step of the way.
Here are a few things I learned while working with Kristyn:
Working with Kristyn has been a transformative experience, and I am incredibly grateful for her guidance and support. I sincerely hope our paths cross again in the future, as working with her is truly a privilege."
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Bri Carson, Senior Marketing Specialist, Transamerica
"I had the pleasure of working with Kristyn both as a peer and later as a direct report at IDT. Her contributions were invaluable to our team's success, consistently executing project and campaign goals despite time and budget constraints.
Kristyn’s strategic and analytical approach to problem-solving stood out, as she effectively broke down challenges and delivered actionable plans that drove results. She also maintained a positive, can-do attitude, fostering a collaborative atmosphere, even during demanding times, making her a standout contributor to every project that she was a part of.
I highly recommend Kristyn for any role requiring strategic insight and strong execution—she’s a valuable asset to any team."
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Justin Barbosa, Vice President, Strategic Accounts, Integrated DNA Technologies
"Kristyn is the unicorn that many within the marketing/advertising space seek, but rarely find. She effortlessly blends leadership, creativity, analytical insight, and strategic vision to bring teams together, push forward the best possible contributions, and foster a sense of support within the teams she works. Of all the leaders I've worked with, Kristyn is the first to sincerely embody one of the most critical aspects of leadership—removing barriers and creating opportunities to lift those up around her.
She willingly spearheads additional projects and challenges in order to ensure her team, and the individuals working with her, have the resources and space to do their best work. I've witnessed countless occasions where she's pursued opportunities above and beyond her job responsibilities to help forge new paths for those with the talent and drive to seek more in their careers.
Creatively, Kristyn is a mastermind. She has an unmatched instinct when it comes to creative concepting, relentlessly striving to put forth the highest quality of work possible. She has been an incredible asset within the teams/projects we've worked on together. I'm confident those who've had the chance to grow from Kristyn's leadership would agree they are better colleagues, creatives, and professionals as a result."
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Amber Anderson, Brand Marketing Manager, Integrated DNA Technologies
"Kristyn has been one of the most enjoyable people I’ve ever had the pleasure working with. Her dedication to her work, passion for innovation and drive for results goes unmatched. I watched her grow quickly at Transamerica from a strong individual contributor in marketing who wasn’t afraid to reach out and join forces with anyone in the company into a compassionate, empathetic and nurturing leader to her own team. Her upbeat attitude can rally any team to have a strong bond with positive results."
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Sara Legore, Senior Graphic Designer, Transamerica
"This isn't the first company I've worked with Kristyn at, there have been three. I can confidently say Kristyn puts her team above all else. She sets clear expectations and leans on her wealth of business and marketing acumen to guide those around her. Feedback, different perspectives, and collaboration are always encouraged when you work with Kristyn. She's a great one to have in your corner!"
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Kelsi Harms, Senior Marketing Manager, Vernal Biosciences
"Working alongside Kristyn Cook for nearly six years gave me a front-row seat to her exceptional marketing prowess. Three words immediately come to mind: strategic, diligent, and passionate. Kristyn doesn't just execute; she crafts campaigns with the big picture firmly in mind, always ensuring alignment with overarching corporate goals. Her strategic vision is then matched by an unwavering attention to detail – nothing slips through the cracks. But what truly sets Kristyn apart is her genuine passion. She places the customer at the heart of every initiative, driving impactful campaigns that resonate deeply."
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Nicola Brookman-Amissah, Director, Scientific Communications/Content Marketing, Integrated DNA Technologies
"Kristyn has an unmatched ability to turn marketing into a business accelerator. At Vernal Biosciences, she brought a bold and strategic approach to brand positioning, ensuring our messaging resonated with the right stakeholders. Her expertise in demand generation and multi-channel marketing directly supported our sales efforts, making her an invaluable partner in driving business growth. Beyond her skills, Kristyn is a fantastic collaborator—sharp, creative, and always pushing for excellence. I highly recommend her for any organization looking to elevate its marketing strategy."
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Michael Shaw, Associate Director, Business Development, Vernal Biosciences
"Kristyn Cook is an exceptionally talented marketer. She is meticulous in her work with a bold style that grabs customers' attention. Kristyn brilliantly distills complex concepts into essential value propositions that get to the heart of customers' needs. She does all this while ensuring the company's brand always shined through, creating a feeling of consistency and trust with customers. Best of all, my time working with Kristyn was an absolute delight - she truly enjoys her craft and it shows!"
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Rami Zahr, Product Manager, Integrated DNA Technologies
"I had the absolute pleasure of working closely with Kristyn in my previous position, and can confidently say that she is one of the most exceptional marketing professionals I have ever worked with. Kristyn's deep expertise in marketing and brand strategy is truly unmatched, and her ability to translate vision into impactful, results-driven launches is, and will always be, inspiring. Beyond her capabilities, she is such an engaging and fun energy to be around and makes even the slowest of meetings enjoyable. Her strategic mindset, creativity, and leadership set her apart and I would be both honored and privileged to work with her again. Anyone who has an opportunity to work with Kristyn, is truly fortunate, and will know it in a heartbeat."
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Janie Elliott-Tenge, Danaher Business Systems Lead, Innovation, Integrated DNA Technologies
"I had the wonderful privilege of working with Kristyn Cook at Integrated DNA Technologies (IDT) for many years, where for part of that time, Kristyn was my manager. Over those years, I have seen Kristyn successfully manage a broad array of marketing functions, including brand strategy and development, channel management, and campaign execution. Kristyn is a skilled professional, excellent collaborator, good leader, and goal-oriented marketer. Kristyn would be a great addition to any marketing team and would make an immediate positive impact."
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Sean McCall, PPC Manager, Integrated DNA Technologies
"Kristyn is a powerhouse marketer who blends strategic vision with bottom line execution. During our time working together on a high value project, she transformed complex scientific messaging into compelling narratives that drove engagement and elevated our brand presence. Her ability to align marketing with business development made a measurable impact, helping us reach the right audience. Kristyn is a true leader—collaborative, innovative, and always results-driven. Any organization looking to amplify its brand and drive growth needs her on the team. The Cook Rocks."
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Nick Maragos, Director, Business Development, Vernal Biosciences
"Partnering with Kristyn has exponentially expanded our reach and online presence. Her innovative strategies have not only amplified our visibility but also significantly enhanced our community impact, driving remarkable growth for our organization. Thanks to her efforts, our online engagement increased by 300%, allowing us to connect with a broader audience and make a greater difference."
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Brad Cook, President, Bolts Football Club
"During her time at Modern Woodmen Kristyn was hard working and very detail oriented. She helped launch our nation wide internet recruiting efforts where she had to evolve and change with the new role. Being well rounded she will have bright future."
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Rob Tucker, Divisional Field Manager, Modern Woodmen of America
"Kristyn was a strong staff member on the Residence Life team at St. Ambrose University. She completed her work at a high level, managed a hectic schedule, was a good listener and mentor to her peers, managed crisis situations, and was a strong colleague. She was a valuable employee and team member."
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Matt Hansen, Assistant Dean of Students & Director of Residence Life, St. Ambrose University
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